SEO (Search Engine Optimisation)
and web-positioning techniques.
The Basic Principles.

How to optimise for ranking.

by Ammon Johns

This subsection is a guide to basic search engine optimisation that is aimed at the beginner, but also may serve as a basic refresher on the fundamentals of SEO techniques.

There are plenty of more advanced optimisation tips and tutorials in the rest of the site, but to be fully comprehensive on search engine optimising it is essential to start from the basics.

In this section we shall answer the following basic SEO related questions:

How do search engines index pages?

What can search engine spiders 'see'?

What makes pages rank more highly?

How do I optimise my web pages?

How much optimising will it need?

Is ranking based just on page content?

Treat the pages above as a foundation course in the methods and techniques of search engine optimisation or use the links in the menu for more advanced SEO method tutorials.