Market Research Studies
Statistics and Reports
Valuable market research
By Ammon Johns
There are often times when you need data, facts and figures
to properly evaluate a campaign, or indeed to allow an employer
to properly understand what you are doing.
Market research is essential to properly plan, and to properly
evaluate the ROI (return on investment) of any good internet
marketing campaign. If you have the budget then I strongly
urge you to invest in good and thorough market research.
If your budget doesn't allow for you to get your own specific
market research done then you'll have to scrape together scraps
and snippets of information from elsewhere. Hopefully this
section will be a bookmark that helps you do just that.
In this section I'll share interesting studies, facts, and
of course, statistics that I find around the web. I'll also
give you links to other good sources of the latest studies
and research from around the world.
Web Marketing and Site Promotion is happy to direct your
attention to the following additional sources of information:
European
Search Engine Usage - Search Engine Watch
The latest statistics from Jupiter Media Metrics.
NUA
Surveys
NUA are one of the premiere online sources for internet trends
and statistics.
UK National Statistics
Online
This is the UK's home of official statistics, reflecting Britain's
economy, population and society at national and local level.
Summary stories and detailed data releases are published here
free of charge.
If you come across any really useful and reliable statistics
yourself that are not included here, please do let me know
about it.
Send E-mail to info@webmarketingplus.co.uk